Ocean City’s annual “Earlier Than the Bird” tradition returns on November 22, 2025, bringing pajamas, downtown energy, and early holiday shopping excitement to Asbury Avenue. From 8 a.m. to noon, the business district transforms into a lively, family-friendly celebration where shoppers browse local stores while bundled in sleepwear.

Now in its fifteenth year, this event has become one of the city’s most anticipated kickoff moments for the holiday season. Local merchants prepare special promotions, refreshments, and limited-time deals to welcome residents and visitors. Live entertainment and costumed characters add to the atmosphere, and Downtown Asbury comes alive with conversation, laughter, and the familiar hum of early-season holiday spirit.

The Ocean City Regional Chamber of Commerce continues to champion this event as a celebration of community and small businesses. Free parking throughout the downtown area makes it even easier to participate. Over the years, “Earlier Than the Bird” has grown into a recognizable part of the fall calendar, drawing thousands who want to support local shops while enjoying a morning that feels uniquely Ocean City.

What Can Shoppers Expect This Year?

Stores along Asbury Avenue plan to open early and feature a mix of discounts, giveaways, seasonal merchandise, and warm drinks. Many business owners say the pajama tradition brings out a fun, relaxed vibe that sets the tone for the holiday season. Families often make a morning of it, grabbing breakfast after shopping or meeting friends to browse together.

Why Locals Love It

“Earlier Than the Bird” creates a moment of togetherness before the busy holiday rush begins. There’s a playful charm to walking down Asbury Avenue in comfortable pajamas, sipping hot chocolate, and running into neighbors who have made this event part of their yearly routine.

Sources: Shore Local News

There’s something genuinely warm about starting the season before the season even arrives. Ocean City families know this morning well—the crisp November air, the small-town energy, and the feeling of supporting shops that have been part of the community for generations. It’s one of those simple traditions that reminds people why Ocean City feels like home.

Why It Matters

For second homeowners, vacationers, and local families, events like this enhance the overall experience of owning or spending time in Ocean City. It’s a reminder that the town stays active well beyond summer and offers a strong year-round community experience.

Want more Ocean City updates, events, and local insights? Follow Lexy Realty Group for weekly community coverage.